Kudos Frank Ross on 06 Apr 2007 09:18 pm
A Town Full of eBayers
Saw a clip in the news the other day about a town in New Jersey which has the honor of having the most eBay user of any other town or city in the U.S.(link here).
It was probably pretty easy for eBay to do this: all they had to do was look at the demographics of the zip codes in their user base and compare the figures to population tables - then come with an eBay Per Capita thing. Then plant it in the in press. Then go to the town and have a party!
Maybe eBay is looking for ways to get their name mentioned in the mainstream media alongside something other than a scam or a funny looking cheese sandwich? Kudos eBay for brand tweaking.